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About Us

Growth, Innovation, and Success

The most important key element of commercial competition in the developing world has been to understand the demands and needs of the consumer, the ultimate target audience.

It is an undeniable reality that companies that correctly analyze the demands of their consumers and respond to their needs make a difference in their sectors and move one step ahead. In the comprehensive process leading to this reality, market research elements cover the most important area.

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Solutions

Empowering Your Brand
Innovative Solutions

All Solutions
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Product Test

Product Tests measure consumer expectations of the..

Product Test
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Customer Experience

The relationship between the consumer and the bran..

Customer Experience
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Consumer Behaviour

Consumer Behavior research measures the cultural, ..

Consumer Behaviour
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Pre - Post Test

With advertising tests, the materials and ideas th..

Pre - Post Test
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Brand Awareness and Perception

Brand Perception research aims to understand the b..

Brand Awareness and Perception
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Brand Health

Brand health research aims to continuously monitor..

Brand Health
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Strategy and Market Research

Being able to analyze opportunities and competitio..

Strategy and Market Research
Oppanel

Client Relations

Oppanel communicates one-on-one and constantly with the clients it works with. For Oppanel, each project is a new adventure. In all its adventures, Oppanel offers its unbiased opinions together with its clients for their benefit.

100% control and transparent information sharing with the customer during the data collection phase.

We provide companionship to our clients by identifying their core values and sector-specific expectations regarding sustainability.

By focusing on the real needs of the clients, we provide realistic and applicable strategies.

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Building Connections for grow
Limitless Opportunities.

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Services

Data&Insight
How to track data on the path to strategy?

  • CAPI, Computer Assisted Personal Interviews
  • CATI, Computer Assisted Telephone Interviews
  • CAWI, Computer Assisted Web Interviews
  • Focus Groups
  • In-depth interviews
  • Observation
  • Desk Research
  • Ethnographic Research
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Oppanel

Processes

Oppanel progresses all its projects within a certain process. Each precise stage of the process is tailored to clients demands.

01

Project

The project structure is created by understanding the brand’s demands and requests.

02

Field Work

The data collection method most appropriate for the target is determined.

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Analysis

Data are subjected to advanced analysis and tabulated.

04

Strategy

A realistic action plan is created that understands the brand’s needs.

Oppanel

Blog

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